BEIJING --
Pop stardom? Been there done that. Fashion design? Nailed it. Now Victoria
Beckham has turned her hand to designing luxury cars, teaming with Range Rover
on a special edition Evoque coupe.
The vehicle
-- the brainchild of both Beckham and the brand's design director Gerry
McGovern -- was unveiled Sunday night in Beijing at the city's auto show after
almost two years of development by the British marque.
McGovern
said in a statement, "Working with Victoria, the intention was not to
change the fundamental architecture" of the vehicle, but to "extend
its character in a new direction."
Beckham
said, "I've always driven a Range Rover. For me they are the epitome of
quality and luxury.
"The
Land Rover design team and I worked together to create mood boards that
reflected my love of timeless and classic design, drawing inspiration from yachts,
luxury jets and classic cars."
McGovern
also revealed it was Beckham's fashion sense that kick-started their
collaboration, with the former Spice Girl arriving at the pair's first
brainstorming session wearing no jewelry other than a chunky, rose gold men's
watch.
"I was
struck by the juxtaposition of the masculine watch on a very elegant, feminine
wrist," he said. From there, they agreed their special edition Evoque
would "introduce a softer touch to the bold, assertive exterior color
scheme" -- and rose gold was used prominently in the detailing.
Mindful of
creating something too feminine, "Victoria always maintained that she
wanted her husband David to be proud to drive this car," McGovern said.
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